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Showing posts from November, 2017

Representation of Ethnicity

In all the text I've looked at (Band Aid video, Oxfam advert and the Beast of No Nation movie) they is a strong use of close-ups specifically extreme and big close of the faces of people in crisis. They are depicted as always being in crisis whether it be famine, war or lack of clean water. There is always a lack of costume on the people no matter what the crisis there are in is. Furthermore, in third world countries, they are represented the same thought different adverts. In the Band Aid music video, we can see that they are being portrayed that there is not much to do apart from them needing our help. This is repeated through the fact that in most adverts, everyone is unclean and they all lack with the amount of food and water that they have. It is then put down to us for helping to look after them by the money we can donate, and that the money we donate spirals to crops being made, selling crop, making money, going to school and on and on; it all starts from a small donati

Assessment Feedback- Tide Advert

Tide assessment Section A feedback from Ju-at-BSix

Historical and social contexts

žKey Terms: Editorial philosophy-  The practical application of the editorial philosophy, detailing the specific content of the magazine, how much emphasis will be given to each area, the editorial/advertising ratio, and the number and names of the of continuing departments. žPsychographic-  Psychographics  can be defined as a quantitative methodology used to describe consumers on psychological attributes.  Psychographics  has been applied to the study of personality, values, opinions, attitudes, interests, and lifestyles. žSub-genre- a subdivision of a genre of literature, music, film, etc. Socialisation-  the process of learning to behave in a way that is acceptable to society. Distribute readings: R ise of consumerism- when the war ended,  woman  magazines entered a new phase. ž 1960s Sexual Revolution- new era of female liberation, the contraceptive pill was  introduced. Woman had a greater degree of financial independence

Woman's Realm vs Huck

Differences: - Huck is up to date - Woman's realm just for woman unlike Huck which covers woman and men - Huck focuses on sports like Woman's Realm which focuses on sitting, fashion and other things of that genre

Huck Research

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1. Launched in 2006 2. Gender neutral 3. Inspired by radical youth culture 4. Available in a wide range of countries...  UK, France, Belgium, Germany, Poland, Croatia, Malta, Norway, Sweden, Austria, Switzerland, Ireland, USA, Canada, Australia, Taiwan, Hong Kong, New Zealand and Brazil.

Woman's Realm Research

1. British weekly woman's magazine first published in 1958 2. Merged with Woman's Weekly in 2001 (shut down in 2001) 3. Published for 43 years 4. Had sales of 152,000 when it closed down 5. Couldn't shake off its 'dowdy image' 6. It published about knitting which became less popular as time went on

Context 1940/50's

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In the tide advert we can see that woman are being discriminated against, as they are repetitively referred to as being housewives. The advert conveys the idea that the woman are good to do cleaning in the house leaving the men to go out and work while the women is 'slaving' around at home for the males. The woman seems to be drawn towards the product 'Tide' and so this shows that they may be in love with the product, over their husbands, seeing as they do not treat them right. The other advert, shows that woman are also being discriminated against, as it shows us that woman are doing jobs which they would not normally be doing; they are doing factory jobs. It says, 'turns out you gals are useful after all!' And this is offensive to woman as they are usually seen as house wives and this quote shows that they aren't even good at that. Woman are treated unfairly and during the war, woman were used to fill the jobs of men i factories, then they were kicke

Annotating Tide Advert

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Representation Theory- Gauntlett

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- Minaj fan base. - A sense of belonging for audiences interested in stories about powerful, and influential women. - Beauty aspect- tips for audiences influenced by fashion. Main messages being communicated: - Confidence is shown from De Gea - To have confidence in what you do - To keep trying your best - It shows what trying your best can do

Miss Representation

1. How are women portrayed in the media? Are there differences between the different media platforms? Make reference to the following media platforms TV (news and reality TV) and film For the majority of the time, woman are objectified and their bodies are used as objects. This can be seen in many  examples, such as when presenting the news, acting, in a music video or even just seen walking around in the streets. This is mainly down to what the media has represented what is 'right' for women. Woman are taught to continuously dress in a certain manor to be looked at by others in a certain way, or by the way they look. For example, there was an actor who got the role in a TV show, but they directors asked er to get botox, and this is so the TV show would be 'better' to watch; this was not needed and is a perfect example of how woman are objectified by the media. In movies, woman are rarely the main character. 2. How are men represented in the media? In the media,

Gauntlett

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Web 2.0 - Any user can contribute/ produce media; previous, large corporations/ media producers, told audiences told audiences what they could watch and when. - This is possible as media is now more accessible, cheaper and easier to produce. Collective identity theory

Representation- Nicki Minaj

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1. Nicki Minaj is having an interview with ELLE. 2. There a picture of her in the centre of the magazine cover and lots of coverlines which suggests it is about her. 3. It is grasping and makes the reader want to see what Nicki Minaj has to say in her interview. (fashion genre) 4. By using certain words and phrases, this is achieved. 5. Backgrounded is a blank screen to make everything show much clearer, Nicki Minaj is foregrounded. 6. No. 1. The magazine covers, as Nicki Minaj wouldn't have asked them to publish this. 2. It interests many people and this is because the photo used is quite a provocative one, which will catch readers eyes if they are in store. 3. Young woman, as they will aspire to look something like how Nicki Minaj looks in this picture. 4. It shows that she is trying to show off and put herself out there so she can try and get recognition. 5. It could mean that they may feel sad that they also d

This girl can feedback

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I feel pretty feedback

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